Delfina Urien
Visual Design & Art Direction


For the end of year campaign, LOJEL wanted to show up as a quiet companion during the holiday season. To inspire meaningful ways to connect with yourself and those closest to you. To invite you to reflect on the year that went by, and look forward to what is ahead. To carry on. 

Shot in Melbourne, Australia the visuals aimed to convey the reflection that usually comes at this time of the year. Winding down, resetting. All of this, while showing how LOJEL’s product can support you through whatever journey you’re taking. 
2025

Campaign design, print collateral, art direction, editorial design, web design

Senior Designer – Delfina Urien 
Art Director  – Su L.

In Production with
DeadGood Studios


HONG KONG
BUENOS AIRES